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The Ultimate Guide to Black Friday Shopping

Everything you need to know to score the best deals during the biggest shopping event of the year.

April 24, 2026

The Ultimate Guide to Black Friday Shopping

Black Friday is the biggest shopping event of the year. Here's how to prepare and make the most of it.

When Does Black Friday Start?

Traditionally the day after Thanksgiving, Black Friday deals now start as early as November 1st. Many retailers run "Black Friday Week" or even month-long promotions.

Best Categories for Black Friday Deals

Electronics

TVs, laptops, and gaming consoles see the biggest discounts—often 30-50% off regular prices.

Home Appliances

Major appliances like refrigerators, washers, and vacuums are significantly discounted.

Fashion

Clothing and accessories often see 40-60% off, with additional coupon codes stacking on top.

Pre-Black Friday Preparation

1. Make a list of items you actually need

2. Research prices now so you know a good deal when you see one

3. Create accounts on your favorite stores in advance

4. Bookmark deals pages and CouponsJet for quick access

5. Set up price alerts for specific items

Black Friday vs Cyber Monday

  • Black Friday: Better for in-store deals, TVs, and appliances
  • Cyber Monday: Better for online exclusives, tech accessories, and fashion

Common Mistakes to Avoid

  • Buying something just because it's on sale
  • Not comparing prices across retailers
  • Forgetting to use coupon codes at checkout
  • Missing out on cashback opportunities

Plan ahead, stick to your list, and happy shopping!